Wednesday, 21 September 2016

Wings Lyrics

In class we printed off the lyrics to Birdy's song Wings and annotated it with specific notes of our first ideas on camera shots and location settings.

Tuesday, 20 September 2016

Narrative


Rick Altman Theory

Rick Altman suggested that there were two factors that show what genre something is.

1) Semantic Element
This is the psychical things within a music video. For example camera shots, sound, the props and costumes. This is more easier to identify because it's a set way which all audience will be able to identify.

2) Syntactic Element
These are not visual and aren't always obvious. They are themes or moods that appear through the lyrics and video. Examples include rage, anger, love, passion etc. This is more difficult to identify because not everyone interprets the song in the same way giving it different meanings to different people.

EXAMPLE:

Meghan Trainor - Al about that Bass
This video contains both elements which tell the audience its apart of the pop genre.

Semantic- The Mise-en-scene is very bright with different colours of pink and blues standing out toward the audience. The video also contains different dance moves and the bass of the sound is very upbeat presenting the pop genre.

Syntactic- Its about  not caring what you look like and how much they weigh. This sends out a positive image to the audience conveying the pop genre.

MY WORK:
For my music video I will be trying to incorporate both elements to enable the audience to gather a basic perspective as well as having their own view of the song or video. Semantic elements will include different camera shots, instruments and certain costumes. However the syntactic elements will be more hidden and not fully explained to allow the audience to identify their own views.
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Angela Mcrobbie Theory

Sunday, 18 September 2016

Mood Board Final

After changing song i decided to create another mood board to gather ideas about costumes, locations, camera shots and lighting. I've done it on a Pinterest page which I've linked below. This enables me to continuously add to it throughout my research.

https://uk.pinterest.com/georginahugga2/mood-board/

Copyright Letter


Andrew Goodwin Theory